Korean slang profile
구구족
gugujok
An expression for a group of consumers who keep buying things again and again.
An expression for a group of consumers who keep buying things again and again.
- Expanded form
- Not documented
- Other spellings
- —
- Earliest source found
- Jan 29, 2026
- Documented trend period
- Not verified
This is the earliest source we have verified, not the date the term was coined.
01Examples, with English translations
- Example by Julimmal
필요 없는 물건까지 계속 주문하다니 구구족이 된 기분이야.
I keep ordering things I don’t need. I feel like I’ve become one of the 구구족.
02Documented history
- January 2026E Today introduced it as a name for a shopping group that keeps making purchases.[1]
03Origin & word formation
E Today’s 2026 slang feature defines it as a shopping group that makes repeated purchases. The term is not used here as a medical diagnosis. When it was first named could not be established.
Evidence for the origin explanationLow
The usage in the article was checked, but how the expression was created and the earliest original material could not be established.
04Sources
Original titles and links are preserved. An English translation does not replace the original source.
- [이투데이 말투데이] 풍림화산(風林火山)/립스틱효과 - 이투데이 (이투데이)Published Jan 29, 2026Original source checked Nov 12, 2026