Korean slang profile
니치 마케팅
nichi maketing
Niche marketing
Niche-market marketing targeting the needs of a small or finely segmented consumer group.
- Expanded form
- Not documented
- Other spellings
- —
- Earliest source found
- Nov 1999
- Documented trend period
- Not verified
This is the earliest source we have verified, not the date the term was coined.
01Examples, with English translations
- Example by Julimmal
작은 고객층의 요구에 맞춘 니치 마케팅 사례를 찾았다.
I found a 니치 마케팅 case tailored to a small customer group.
02Documented history
No history documented.
03Origin & word formation
Gyeonggi Province’s November 1999 지식행정 용어해설집 explains this expression as a separate entry. This is the checked source’s publication period; first use and the coiner were not verified.
Evidence for the origin explanationMedium
The November 1999 revised edition was compared on PDF page 92. This is a glossary of everyday, current-affairs, and specialist terms of the time rather than a new-word survey. Only inclusion was checked; the birth year or period of popular use was not verified.
04Sources
Original titles and links are preserved. An English translation does not replace the original source.
- 지식행정 용어해설집 (경기도, 1999년 11월 수정판)Published Nov 1999Original source checked Nov 15, 2026