Korean slang profile
프랭크버타이징
peuraengkeubeotaijing
An advertising method that stages an amusing situation for consumers and secretly films their reactions.
An advertising method that stages an amusing situation for consumers and secretly films their reactions.
- Expanded form
- Not documented
- Other spellings
- —
- Earliest source found
- Dec 24, 2014
- Documented trend period
- Not verified
This is the earliest source we have verified, not the date the term was coined.
01Examples, with English translations
- Example by Julimmal
재미있는 상황에 놀라는 반응을 담은 광고를 프랭크버타이징 사례로 소개했다.
The ad capturing surprised reactions to a funny situation was introduced as an example of 프랭크버타이징.
02Documented history
- 2014-12-24The National Institute of Korean Language’s “2014년 신어” included the expression’s definition and examples of usage.[1]
03Origin & word formation
The meaning and contemporary examples of “프랭크버타이징” were checked in the National Institute of Korean Language’s “2014년 신어”. Who first used it and when have not been verified.
Evidence for the origin explanationMedium
The explanation in one National Institute of Korean Language source was checked. The evidence is on PDF page 91; the older article texts re-quoted there and the first use of the expression were not separately verified.
04Sources
Original titles and links are preserved. An English translation does not replace the original source.
- 2014년 신어 (국립국어원)Published Dec 24, 2014Original source checked Nov 14, 2026