Korean slang profile
트랜스포타이징
teuraenseupotaijing
Advertising focused on consumers who use public transportation such as buses or subways.
Advertising focused on consumers who use public transportation such as buses or subways.
- Expanded form
- transport + advertisingtransport + advertising
- Other spellings
- —
- Earliest source found
- Nov 9, 2010
- Documented trend period
- Not verified
This is the earliest source we have verified, not the date the term was coined.
01Examples, with English translations
- Example by Julimmal
출근길 지하철 광고도 트랜스포타이징의 한 방식이야.
The ads on the subway during the commute are a form of 트랜스포타이징 too.
02Documented history
- November 9, 2010The National Institute of Korean Language’s “2010년 신어 자료집” included the expression and its definition in the new-word section.[1]
03Origin & word formation
The National Institute of Korean Language’s “2010년 신어 자료집” directly defines the expression in its new-word section. It gives its components as “transport + advertising”. Who first used it and when have not been verified.
Evidence for the origin explanationMedium
The entry and definition in one collection were directly checked. The older articles cited in the collection were not separately checked, so their dates were not used as the earliest verified date.
04Sources
Original titles and links are preserved. An English translation does not replace the original source.
- 2010년 신어 자료집 — PDF 62쪽 (국립국어원)Published Nov 9, 2010Original source checked Nov 14, 2026