Korean slang profile
네오비트족
neobiteujok
A consumer group valuing original experiences and challenges as well as social participation and communication.
A consumer group valuing original experiences and challenges as well as social participation and communication.
- Expanded form
- Not documented
- Other spellings
- 네오 비트족
- Earliest source found
- Jul 16, 2015
- Documented trend period
- Not verified
This is the earliest source we have verified, not the date the term was coined.
01Examples, with English translations
- Example by Julimmal
공연에 직접 참여하고 새로운 기술을 즐기는 모습을 네오비트족의 특징으로 소개했다.
Participating in performances and enjoying new technology were presented as 네오비트족 traits.
02Documented history
- July 2015뉴시스 introduced the name 밀워드브라운 gave this consumer group based on research, along with its characteristics.[1]
03Origin & word formation
뉴시스 reports that market research company 밀워드브라운 named this group ‘네오비트족’ based on consumer-behavior research. The article says the name draws on the earlier Beat generation and also gives BEAT an expansion referring to challenge, experience, self-direction, and technology. Earlier usage evidence could not be found.
Evidence for the origin explanationMedium
The displayed 뉴시스 registration time, 2015.07.16 11:47:39, was compared directly with its revision time, 2016.12.28 15:19:24. The parser's metadata showed the revision date, so the displayed registration date was recorded instead. The naming account is the article's explanation, not independent proof of first use.
04Sources
Original titles and links are preserved. An English translation does not replace the original source.
- 새로운 트렌드 리더 ‘네오 비트족’ (뉴시스)Published Jul 16, 2015Original source checked Nov 14, 2026
- 2016년 신어 조사 및 사용 주기 조사 (국립국어원)Published Dec 21, 2016Original source checked Nov 14, 2026