English translation · Awaiting review

Korean slang profile

빵픈런

ppangpeulleon

Hurrying to line up at a shop’s opening or the start of sales to buy popular baked goods.

Hurrying to line up at a shop’s opening or the start of sales to buy popular baked goods.

Expanded form
빵 + 오픈런빵 (bread) + 오픈런 (rushing in at opening)
Other spellings
—
Earliest source found
Apr 9, 2024
Documented trend period
Not verified

This is the earliest source we have verified, not the date the term was coined.

01Examples, with English translations

  • Example by Julimmal

    빵픈런을 하려고 가게 문 열기 전에 도착했어.

    I arrived before the shop opened for 빵픈런.

02Documented history

  1. 2024-04-09ZDNet Korea explained the formation of 빵지순례, 빵켓팅, and 빵픈런 while covering online bakery consumption.[1]
  2. 2025-09-29SBS Entertainment News, via Daum, used the expression 빵픈런 craze while introducing a bakery featured on television.[2]

03Origin & word formation

ZDNet Korea explains it as a combination of 빵 and 오픈런. SBS Entertainment News’s 2025 broadcast preview also uses it to describe the craze for popular bakeries. Who first named it and when could not be established.

Evidence for the origin explanationMedium

The meaning and usage were checked directly in the article. Who first named it and when it was first used need separate verification.

04Sources

Original titles and links are preserved. An English translation does not replace the original source.

  1. 에이블리, '릴레이 베이커리 팝업' 열고 푸딩·케이크 판다 - ZDNet korea (ZDNet Korea)Published Apr 9, 2024Original source checked Nov 12, 2026
  2. '동네멋집', 국가대표 특별판으로 컴백…이현이·김호영·하리무 합류 (SBS연예뉴스·다음)Published Sep 29, 2025Original source checked Nov 12, 2026
Original Korean record: Not verifiedEnglish translation: awaiting review

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